Skerva · DIY Kit · Landscaping

Fill your spring schedule before your competitors start advertising.

8-week pre-spring SMS + email campaign with tiered pricing templates, a cleanup-to-maintenance upsell, and a photo request workflow.

$67 One-time · Instant download

Get instant access for $67 → Browse all systems

✓ 14-day refund ✓ Instant download ✓ Landscaping-specific templates

What's included

Everything you need to run a pre-spring campaign from scratch — including the upsell that converts one-time jobs into recurring maintenance contracts.

8-week campaign calendar Early bird → standard launch → social proof push → last call. SMS + email for each phase.
4 SMS + 3 email templates per phase Copy-paste ready. Personalization fields marked. Includes Facebook ad copy for weeks 5–3.
Tiered pricing scripts ($199/$349/$499) Quote response templates for each tier, plus objection handlers and a 3-day follow-up sequence.
Cleanup-to-maintenance upsell In-person pitch script, same-day SMS, and Day 3 follow-up. 40–60% conversion on same-day pitch.
Before/after photo request workflow SMS to send night of job + follow-up. Photo collection SOP for the crew.
CRM install guide Setup steps for GoHighLevel, Jobber, Housecall Pro, and no-CRM workflows.

Inside the pack

01Early bird SMS + email (weeks 8–7)

02Standard launch templates (weeks 6–5)

03Facebook ad copy (weeks 5–3)

04Social proof push templates (weeks 4–3)

05Last call sequence (weeks 2–1)

06Tiered pricing scripts ($199/$349/$499)

07Quote objection handlers (3 templates)

08Maintenance upsell pitch + SMS + email

09Before/after photo request workflow

10SMS compliance checklist

11CRM install guide (GHL, Jobber, HCP)

14-day refund — no questions asked

Campaign structure

8 weeks. 4 phases. One full schedule.

The campaign is designed to sell out your spring slots before you need them, using escalating urgency without discounting.

Weeks 8–7

Early bird

Target past customers first. Early-bird rate creates urgency without a discount. Most loyal customers book here.

Weeks 6–5

Standard launch

Open to full list. Standard pricing. Facebook ad starts here to fill remaining slots fast.

Weeks 4–3

Social proof push

Use before/after photos from early bookings. Proof sells better than copy at this stage.

Weeks 2–1

Last call

Urgency close. No discount needed — scarcity does the work. Works best if you're actually close to full.

Job day

Upsell pitch

In-person or SMS pitch for monthly maintenance contract. 40–60% conversion on same-day in-person pitch.

Day after job

Photo request

Before/after photo request fuels the next campaign cycle. Build your social proof library automatically.

Fit check

Is this kit right for you?

Good fit if you...

Run a landscaping or exterior property service business
Have a past customer list of at least 20–30 contacts
Want to fill your spring schedule before March
Sell one-time cleanups and want to convert them to recurring maintenance
Have an SMS platform or CRM that supports broadcast messages

Not the right fit if you...

Don't do spring cleanups or seasonal landscaping work
Have no existing customer or lead list to message
Are a new business with zero past customers (start with Speed-to-Lead instead)

Getting started

Ready to run in under 2 hours

Step 01 · Buy

Get instant access

Checkout takes 60 seconds. You'll get a download link by email immediately after purchase.

Step 02 · Prep

Read the install guide

Open the pack and follow the CRM-specific setup steps for GoHighLevel, Jobber, or HCP. Takes 30–90 minutes depending on tool.

Step 03 · Launch

Schedule the campaign

Set the campaign start date 8 weeks before your target spring launch. The templates do the rest.

Fill your spring schedule while your competitors scramble.

The early-bird phase alone books most of your capacity. Start the campaign 8 weeks out — the kit is ready in under 2 hours.

Get the Spring Cleanup Pack — $67