Skerva is lead conversion infrastructure for local service businesses. Three tiers: DIY automation kits, live installed services, and managed booking systems. Pick the one that matches how much of the work you want to do yourself.
Choose DIY if you have an operator who's comfortable inside a job system and a couple of free weekends. The kits include scripts, templates, SOPs, and screen-recorded install guides. The lowest-cost path with the highest hands-on requirement.
Choose Installed if you want it running this week without spending your own time on it. Quick Install ($97) gets one workflow live on a 30-minute Zoom; Setup Sprint ($750+) deploys the full booked-job stack — lead routing configured, automations live, tested before handoff.
Choose Managed if missed-call recovery and follow-up should run without you ever thinking about it. Three sub-tiers — Starter ($750 setup + $197/mo) for solo operators, Growth ($1,500 + $497/mo) for the full booked-job stack, Pro ($3,000 + $997/mo) for multi-location and custom workflows. Skerva runs the system, sends a weekly performance report, and stays as your operational layer. The free Missed-Call Revenue Audit tells you which tier fits your numbers before you commit.
No free trial. Instead, every digital purchase carries a 14-day no-questions refund. If a kit doesn't work for your business, reply to your receipt and you get a full refund. A free Lead Leakage Checklist is available at no cost to map where revenue is leaking before you commit to a tier.
No monthly fees on DIY kits from Skerva. You'll still pay third-party tools — Twilio for SMS (~$0.0075/message), your current tools (whatever you already use), Stripe processing on customer payments. Same costs you'd have without Skerva. Only the Managed Booking System tier carries a monthly retainer.
Yes, with one condition. Quick Install ($97) is refunded in full if we can't get the workflow live during your scheduled call. Setup Sprint ($750+) and Implementation deposits are refunded if we can't complete the install within 30 days due to issues on our side. Customer-side blockers (no current tools admin access, project abandoned, scope changes) don't trigger refund.
Skerva sits between two existing categories. Marketing agencies charge $2K – $5K/mo for similar service-business automation, but lock you into their tools. current tools like GoHighLevel, Jobber, and Housecall Pro charge $99 – $499/mo for the platform, but you still have to set up the automations yourself. Skerva is positioned as the operational layer that installs on top of your existing tools — DIY ($27–$297), installed ($97–$750), or managed (setup + $197–$997/mo depending on tier).
Yes. Customers who buy DIY kits and later want the install done for them get their kit purchase credited toward Quick Install or Setup Sprint. Setup Sprint customers who move to the Managed system don't pay a second setup fee. Managed customers can move between Starter / Growth / Pro tiers, downgrade, or pause month-to-month with 30 days notice.