Reviews

Reply to every Google review in your voice.

Replying to reviews matters for SEO and shows future customers you care — but most owners don't have time. This drafts a personalized reply for every review, in your voice. You approve, it posts.

Setup: 15 minutes

Skill level: Beginner

Works with: Google Business Profile

License: One business

What it does

Every new Google review (positive or negative) triggers an AI-generated draft reply, written in your voice.

You get a notification with the draft. Approve to post, edit if needed, or skip.

For positive reviews: warm, personal. For negative: empathetic, professional, offers a private channel to fix the issue.

"Thanks so much, Sarah! Glad the team got the leak handled quickly — having a calm bathroom matters. We'll be here whenever you need us."

What's included

✓The automation fileWatches your Google Business Profile for new reviews.
✓Voice trainingUpload 5–10 example replies you've written. The AI matches your tone.
✓Sentiment routingDifferent draft styles for 5/4/3/2/1 stars.
✓Approval flowiOS/Android notification, web approval view, or daily email digest. Pick your preference.

Setup

15 minutes, start to finish.

1

Connect your Google Business Profile

OAuth in 30 seconds.
2

Upload voice examples

5–10 of your past replies. The AI learns your tone.
3

Choose approval mode

One-click approve, batch-approve daily, or auto-post for 5-stars only.
4

Live

New reviews trigger drafts. You handle them in 5 seconds each.

Works with

Your existing stack.

GGoogle Business

YYelp

FFacebook

SSlack

EEmail

ZZapier

Don't see your stack? Email hi@skerva.com — most current tools work with a 5-minute config tweak.

Common questions

FAQ.

Can it tell when an AI is responding to a review I wrote?

Yes. We never auto-flag review-bombers, but we do detect obvious AI-generated reviews and route them to your manual queue.

What if I don't like the draft?

Edit it inline before posting. The AI learns from your edits, so future drafts get closer to perfect.

Will it auto-post negative reviews?

Never. Negative reviews always require manual approval. The AI just gives you a head start on the words.

How fast is it?

Drafts arrive within 60 seconds of the review going live on Google.

Pairs well with

Often bought together.